Collaborative Marketing Contest Spurs Member Enrollments
CU*Answers recently announced that its most recent collaborative marketing contest was a success, increasing CU*EasyPay! enrollment by as much as 200% for some credit unions.
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Credit Union Members Benefit From CU*EasyPay!
West Michigan based CUSO, CU*Answers, announced significant growth in credit union members using its electronic CU*EasyPay! bill pay product. Since its inception 7 years ago, 31,954 members representing 114 credit unions have now subscribed to this electronic bill pay service. Program coordinator Laura Welch Vilker credits the success of CU*EasyPay! to aggressive collaborative marketing campaigns…