West Michigan based CUSO, CU*Answers, announced significant growth in credit union members using its electronic CU*EasyPay! bill pay product. Since its inception 7 years ago, 31,954 members representing 114 credit unions have now subscribed to this electronic bill pay service. Program coordinator Laura Welch Vilker credits the success of CU*EasyPay! to aggressive collaborative marketing campaigns sponsored by CU*Answers and its clients for promoting the CU*EasyPay! product, resulting in positive member experience. CU*Answers partners with leading bill pay provider, CheckFree, to offer single sign-on access and a secure processing environment that assures credit union members that their personal information and transaction data is safe. Transactions are guaranteed to be processed accurately and on time.
CU*Answers went on to say that members enjoy many perks provided with CU*EasyPay!, including 24-hour access to current and previous bills, reminder notices, electronic bill presentment from numerous vendors, easy payment submission, and a visual listing of recent bills paid. CU*Answers said that any client utilizing its CU*BASE processing system is eligible to offer CU*EasyPay! to their members, at discounted CUSO rates.