Xtend, a Grand Rapids, MI-based shared resource CUSO announced today that it has broken its previous record for call report assistance. The CUSO supports credit unions during call report months by partnering with the credit union to populate the 5300 Call Report. “We have put a very focused effort in ensuring our core products continue…
Xtend, Inc., the Grand Rapids, Michigan-based multi-owned cooperative CUSO, is excited to announce enhancements to their email platform. Xtend sends millions of emails annually for their 300 credit union clients. With the implementation of this new user-friendly platform, the approval process for email proofs is streamlined, increases effective communication among clients, and provides one source…
Xtend, Inc., the Grand Rapids, Michigan-based multi-owned cooperative CUSO, announced last week that the board has approved a new owner of the CUSO. Great Lakes Federal Credit Union (4,500 members, $54.7 M assets), which is based in Bay City, MI, will join the group of 80 owners who each share equal parts of ownership in…
Xtend and SPE Federal Credit Union partnered together for a successful CLIP (Credit Limit Increase Program) campaign that launched in August and wrapped up in mid-September. Out of the 153 memberships whose credit limits were raised, 105 have used their credit card, totaling 918 targeted transactions and over $61,000 spent during the campaign period. “2020…
Xtend, a Grand Rapids-based Credit Union Service Organization, has announced a 2-month free trial on their Social Media Management portal, and a discounted rate on their OnLine Lead Engine software, OLLE. Xtend’s digital marketing initiative was announced in December 2019 and has continued to expand since being launched in January 2020. “Digital marketing is an…
Cooperative CUSO Xtend recently announced the addition of two assistant managers. Nathan VanPatten and Bryce Weaver are the newest additions to the Xtend leadership team. Nathan VanPatten started with Xtend in 2014. He brings a wealth of knowledge and experience to the team. Nathan has served in many roles throughout his tenure. From call center…
Xtend, Inc., the Grand Rapids, Michigan-based multi-owned cooperative CUSO, announced that it has added another credit union owner. RVA Financial (10K members, $72M assets), which is based in Richmond, VA, will join the group of 80 owners who each share equal parts of ownership in Xtend. “RVA is an active client, user and advocator for…
Xtend, a Grand Rapids-based Credit Union Service Organization, has announced a 2-month free trial on their social media management portal, and a discounted rate on their online lead engine software, OLLE. Xtend’s digital marketing initiative was announced in December 2019 and has continued to expand since being launched in January 2020. “Digital marketing is an…
KALSEE Credit Union approached Xtend with a unique request during the middle of the COVID-19 pandemic: asking to help them improve their loan attrition rate. Xtend Data Analytics took up the challenge and put together a customized “Losing the Love” initiative to reach out to members with aging, recently paid off, and low balance auto…
Xtend Data Analytics launched new products in August focusing on supporting credit union marketing, management, and data analysis teams. Custom Marketing Analysis is a flexible study of marketing effectiveness. The credit union chooses every detail of the study before it is performed by Xtend Data Analytics. This can include studying the impact of a recent…