CU*Answers, headquartered in Grand Rapids, Michigan, recently announced the release of the 15th kit in the “Go Kit” Series. Similar to monthly subscription mail order programs, Go Kits are pre-packed marketing campaigns in a box. Each kit includes a variety of collateral materials designed to communicate strengths of credit unions and the benefits they bring to members.
Since the inception of the program in 2012, CU*Answers has delivered 15 unique kits at no charge to its credit unions. Received quarterly, credit unions enjoy the ease and convenience of communicating the cooperative spirit of credit unions each kit affords. Additionally Go Kits include product or solution based materials such as its popular It’s Me 247 mobile banking solution.
“CU*Answers is a cooperative CUSO, living the cooperative spirit for years,” says Peter Meyers, Marketing Manager at CU*Answers. The Go Kit series is just one way CU*Answers credit unions can leverage buying power of their CUSO. Meyers went on to say, “Credit unions receive the financial and tangible rewards of the free kits program while having the ability to purchase additional kits and other top-notch marketing plans and collateral at significantly reduced prices. Working together, everyone benefits.”
To learn more about CU*Answers or the Go Kit series and other marketing services visit our website http://marketing.cuanswers.com.