Chatter Yak! Campaign Captures Credit Card Balance Transfers
The northeast Wisconsin-based CUSO, Chatter Yak!, launched a balance transfer campaign at a Michigan credit union this month with notable success. Specializing in social media and online marketing, Chatter Yak! channeled pop culture in its campaign, which uses advertising inspired by Disney’s recent animated film, Frozen. Launched with Alpena Alcona Area Credit Union (AAACU), the…