CU*Answers, the 100% credit-union owned cooperative, recently announced the winner of its 2016 e statement contest. As part of CU*OverDrive, the CUSO’s low maintenance marketing package for credit unions, contests are run quarterly for a two month period as a way of gathering member email addresses or increasing enrollment in credit union services such as e-statements, bill pay, and debit cards. Contest enrollment is free to all CU*Answers credit unions with an optional full collateral print package for an additional charge. The contest prize is supplied by CU*Answers, however, credit unions may purchase an exclusive prize to ensure their credit union has a winner.

A member of AAA Federal Credit Union in South Bend, Indiana was the chosen contest winner of an Apple iPad Air 2 in the most recent contest, selected by a random drawing of entries from 68 participating credit unions. The contest resulted in 14,011 e-statement enrollments during the contest period, an increase of 74.48% when compared to new enrollments during the two months prior to the contest.

For more information on upcoming contests, including the schedule, visit the CU*Answers Marketing website: http://marketing.cuanswers.com/cuoverdrive2016/.