In its mission to provide credit unions with low-cost, easily implemented marketing campaigns, cooperative CUSO CU*Answers hosts quarterly contests where members of participating CUs can enroll in a product or service for a chance to win a prize. Enrollment is free to all CU*Answers credit unions and includes a complete digital marketing package for use in promoting the contest to members. At the end of the period, CU*Answers will select one lucky, eligible member from all participating credit unions.

To encourage use of the marketing materials for the 2017 email contest, CU*Answers will hold a separate “Share & Win” contest for participating CUs. The two credit unions that best demonstrate their creativity in promoting the contest to collect and update member email addresses will be chosen to win a drone guaranteeing their credit union a winning member.

In order to be eligible for the Share & Win contest, credit unions must already be enrolled in the email contest and share photos and ideas of how they are promoting the contest marketing materials on their website, via social media, email, in their lobbies, etc. For detailed information including deadline, rules, and regulations, check out the contest flyer.

CU*Answers plans to run a Share & Win contest each quarter and encourages credit unions to participate in the remaining contests for 2017. For enrollment information, visit CU*Answers’ marketing website.