CU*Answers, a 100% credit union owned CUSO, headquartered in Grand Rapids, Michigan, recently announced that it had remodeled its CU*OverDrive marketing campaign service for 2017. While in the past the inexpensive service offered marketing materials for generic services monthly, the revamped service will allow for customization options by credit union. Each month, participants will be given the opportunity to choose from dozens of templated campaigns and customize the text as they wish. Then CU*Answers will implement this campaign on several different digital channels of the credit union’s choosing.
The service costs $2,499 after up to $500 in savings by participating in partner programs from Chatter Yak, Xtend, and IRSC. Credit unions have until November 15th to take advantage of this offering. More information about CU*OverDrive can be found at CU*Answers’ website.