Xtend, a 100% credit union-owned CUSO, recently hosted its first Sales & Marketing Roundtable. This event, to be held quarterly at Xtend headquarters in Grand Rapids, Michigan, offers participants tips and best practices on CU*BASE^® marketing and sales tools as well as the opportunity to network with other marketing and sales staff in the cuasterisk.com network. At this first roundtable event, credit union staff discussed what worked and didn’t work for their sales and marketing programs and how they are planning for the future. Xtend initiated this event as a way to connect and collaborate with credit union sales and marketing staff throughout the year. The event also offers participants a forum in which to discuss their sales and marketing ideas and how CU*BASE can help make those ideas a reality.