Xtend Announces Sales and Marketing Roundtable

Xtend, a Grand Rapids-based CUSO, announced its next sales and marketing roundtable. Credit union professionals from the financial services industry can participate with their peers and discuss marketing and sales topics and trends. The roundtable events are open to all credit union professionals, and are held on semi-annually at Xtend’s headquarters and are also available remotely via Zoom video chat.

This will be Xtend’s 5th sales and marketing roundtable event. They began in 2015 and have provided credit unions and financial services professionals a platform to discuss ideas, network and share content. Guest speakers include credit union marketing professionals who are leaders in their industry, along with subject matter experts. Topics range from digital marketing and social media, to community involvement and branding. The event is free of charge.

“We have been fortunate enough to work with industry leaders who are willing to share not only their ideas, but actual content with one another,” said Liz Winninger, Xtend CEO. “The event began because our credit union partners wanted a platform to shared ideas, and that’s exactly what they get.”