Major data capture milestone achieved for Analytics Booth product from CU*Answers

A significant milestone has been accomplished for the dashboards feature of CU*Answers’ product, Analytics Booth, a web-based analytics platform for credit unions. Data collection for the dashboards feature began in 2016, and as of September 2017 the tool now includes a full calendar year of historical data for review and analysis across the majority of its user base. The remaining users who have not yet achieved 365+ days of daily history data will reach the milestone in approximately 1 month. The volume of historical data continues to grow every day as Analytics Booth receives a daily feed of summary information from the CUSO’s core system, CU*BASE®.

Surpassing 365 days of data capture is a key moment in the development of Analytics Booth and Keegan Daniel, VP of Professional Services and manager of Asterisk Intelligence at CU*Answers, comments: “Analytics Booth is one of our most popular analytics tools, and this recent accomplishment underscores our current efforts toward supporting data analytics and data warehousing at credit unions. Asterisk Intelligence understands data collection and management is a key component of any analytics tool we offer.”

Josh Peacock, assistant manager of product & business development for Asterisk Intelligence, adds: “Early development decisions created an environment where the full set of historical data can be available to credit unions on day one of their Analytics Booth subscription. It’s especially exciting to now have a full year in that data set and expect to see future announcements detailing enhancements on our dashboards to support further insights into the data.”

Analytics Booth is a powerful, web-based performance tracker and analytics engine for credit union executives, staff, boards of directors, and occasionally credit union vendors or examiners. Formerly called My CU Today, the product underwent a rebranding transition in July 2017 to position itself closer to its true focus on analytics. More than 130 credit unions use Analytics Booth today, with over 10,000 email alerts per month across all users. 70+ data points are tracked daily for analysis in the various tools within Analytics Booth.

In addition to the stand-alone Analytics Booth product, CU*Answers, the 100% credit union-owned data processing CUSO, provides 80+ easy-to-use data analysis dashboards within its core system covering a wide range of the data available to each credit union on CU*BASE today including: loan portfolio review, collections management, EFT portfolio review, money movement analysis, account/member retention, sales tracking, credit score trending, and more.

For questions regarding Analytics Booth or data strategies at CU*Answers, please contact Keegan Daniel, vice president of professional services, Asterisk Intelligence, or Josh Peacock, assistant manager of product & business development.