The May Cooperative Campaign has been sent out to participating credit unions. The campaign features “Switch to eStatements” creative to entice members to go paperless and sign up for this quick and easy service. This campaign will run May 1, 2018 – May 31, 2018 with a variety of marketing collateral credit unions can use to market to a variety of people and ages. Facebook creative offers a widespread and free way to reach a large number of potential members. Web banners are a great way to feature a promotion as soon as the home page is viewed.

With this month’s “Switch to eStatements” campaign the CU*Answers marketing team recommends linking the marketing banners to a page with more information for members on how to enroll in eStatements. To learn more about CU*Answers Cooperative Campaigns please visit the CU*Answers store.