West Michigan-based data processor, CU*Answers, recently noted that its popular Grand Opening Kit marketing service is still seeing success with over two hundred CU*BASE^® clients participating. CU*Answers Grand Opening Kits are offered to the CUSO’s clients several times a year at no cost. The kits include subject matter marketing material for credit unions to hand out to members or display in their offices. Some of the campaigns revolve around various services and products offered through CU*Answers, while others are general industry kits focused on security, cooperatives, and more.

CU*Answers stated the Grand Opening Kits are a great addition to a credit union’s marketing calendar and the best part is each CU*BASE credit union is provided one kit quarterly for free—additional kits can be purchased separately. The kits are intended to offer a low cost, easy way to market a product or service both in the credit union lobby and online through the web, social networks and email.

For more information on what CU*Answers is offering in its Grand Opening Kits, visit the CU*Answers Marketing website.