CU*Answers cooperative CUSO recently announced their annual marketing program, CU*OverDrive, is ready for review and online orders are now being accepted from their credit union clients. CU*OverDrive is a fully coordinated marketing calendar bundled to complete a credit union’s annual marketing plan. As in years past, clients can choose from an electronic only package or add an optional print package.

Clients are also encouraged to participate in free quarterly Contests that are also available with an optional print package. Contests encourage members into actions such as to enroll for e-statements or Bill Pay, use their debit card or submit their email address. They are held quarterly and run for a two-month period. CU*Answers purchases a prize and handles the tracking of results making it super simple for clients to participate.

For a closer look at CU*OverDrive 2014, visit http://marketing.cuanswers.com/cuoverdrive2014/