Chatter Yak! Announces Their Most Recent Upgrades Their Loan Lead Application, Yak Tracker

Chatter Yak!, the Oshkosh, Wisconsin-based CUSO specializing in marketing, advertising and social media and consulting, is pleased to announce their latest upgrades to Yak Tracker, their premium lead generation application, which allows credit unions to use social and digital media to generate leads and revenue. “In order to continue helping our credit union clients thrive, we are dedicated to always improving our solutions,” said Bryce Roth, President and co-founder of Chatter Yak!.

Some of the most recent improvements and new additions include:

• API for CU*Answers core data processing integrations
• Improved dashboards, tracking and contest reports
• Text elements customization including hyperlink functionality
• Social sharing improvements
• Improved credit union notifications for loan and checking account leads
• New stock questions based on two years of research from successful campaigns
• New checking account recapture options to help credit unions secure deposit accounts
• Much more

Honor Credit Union, based in Southwest Michigan closed $2.39 million in loans using the application in 2016. Verve, a Credit Union based out of Oshkosh, WI, reported closing $3.9 million in loans using Chatter Yak’s Yak Tracker during 2016, well surpassing their numbers in 2015. Verve also reported netting over $79,000 in non-interest income in addition to the more than $3.9 million they have added to their loan portfolios.

To learn more about the full list of upgrades and how they can help your credit union start to turn “likes” into loans, contact Bryce Roth today.