A recent contest sponsored by CU*Answers, a 100% credit union-owned CUSO, has resulted in an impressive increase in the number of credit union members opting to receive E-Statements over mailed statements. During the August and September contest period credit unions realized a total of 9,079 E-Statement enrollments, an overall 48% increase compared to the 2 months prior to the contest. Read More
Press Tagged: e-Statements
CU*Answers, a CUSO headquartered out of West Michigan, has announced that the results of their most recent collaborative marketing contest are in. The environmentally friendly theme of “Go Green!” was used to promote E-Statement enrollment, and emphasized a credit union member’s choice to print their electronically available statements only if needed. Read More
In partnership with eDOC Innovations, CU*Answers is excited to announce that a major project is underway to replace the current CoWWW software being used to support CU*SPY. Read More
Xtend, Inc., a multi-owned cooperative CUSO headquartered in Grand Rapids, Michigan, announced that is in the process of developing a new service called e-Info targeted for rollout during the first quarter of its fiscal year (October). e-Info will be a multi-faceted offering that will push credit union marketing content to home banking members as they navigate to their e-statements and is being developed in conjunction with the programming team from fellow CUSO CU*Answers, Inc. Read More
Xtend, Inc., a multi-owned cooperative CUSO headquartered in Grand Rapids, MI, reports that its electronic member communication business unit — Member Reach — continues to be one if its most widely utilized services, supporting forty (40) credit unions in seven (7) states and counting. The service delivers electronic messages to credit union members at timely moments in their relationship with the credit union. These messages are delivered across multiple channels including Email, Home Banking E-Statement, and IVR textto- speech. Over the past twelve months, Member Reach has delivered 1.24 million messages to credit union members. Read More
West Michigan-based CUSO, known for its flagship data processing system CU*BASE, is pleased to introduce an online tool that should be a big hit with members who manage business accounts. Read More
CU*Answers recently announced the completion of another very successful Collaborative Marketing campaign. This most recent CU*Answers sponsored campaign was aimed at promoting e-Statements for clients utilizing its CU*BASE processing system. As part of this collaborative event, clients could purchase marketing materials, such as 4-color statement inserts and lobby posters and, at considerably discounted prices as compared to purchasing these materials on their own. To encourage members to enroll for e-Statements, CU*Answers awarded a Nintendo™ Wii® to a randomly selected credit union member who enrolled for e- Statements during this collaborative marketing event.
After tallying the results from 56 participating credit unions, it was apparent that the contest was a big success! CU*Answers stated that 10,249 members signed up for e-statements in the 2- month period for which the contest ran. They said this represented a 161% increase in e- Statement enrollments as compared to the 2-month period prior to the contest.
CU*Answers also said these members who signed up for e-Statements will save their credit unions over $51,000 in postage and $20,000 in envelope and handling costs annually.
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